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Privacy Policy

Effective Date: August 28, 2025
 

AspenTree.io (“we,” “our,” or “us”) values your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, and safeguard your information when you visit www.aspentree.io (the “Website”) or interact with our services.
 

By using our Website, you agree to the practices described in this Privacy Policy.
 

1. Information We Collect

We may collect the following types of information:

Personal Information
 

  • Name, email address, phone number, company name, and other details you voluntarily provide (e.g., when filling out forms or contacting us).
     

Financial & Compliance Information (KYC/AML, if applicable)
 

  • Only where legally required or voluntarily submitted through Aspen Tree–powered platforms, we may collect information such as identification documents (passport, driver’s license), proof of residence, or financial data.
     

Usage Information
 

  • IP address, browser type, operating system, device identifiers, pages visited, time spent, and interaction data.
     

Cookies & Tracking Data
 

  • Cookies, web beacons, and similar technologies to enhance user experience, analyze traffic, and improve our services.
     

2. How We Use Your Information
 

We use your information to:
 

  • Provide, maintain, and improve our Website and related services.

  • Respond to inquiries, requests, or support needs.

  • Send updates, newsletters, or promotional materials (with your consent).

  • Monitor usage, detect fraud, and enhance security.

  • Facilitate compliance with legal, regulatory, and financial obligations, including KYC/AML requirements where applicable.

  • Conduct analytics, research, and platform improvements.
     

3. How We Share Information
 

We do not sell, rent, or trade your personal information. We may share information in the following limited circumstances:
 

  • Service Providers: With trusted third-party vendors assisting with operations, hosting, analytics, compliance, or communications.
     

  • Legal Requirements: If required by law, regulation, court order, or government request.
     

  • Business Transfers: In the event of a merger, acquisition, restructuring, or sale of assets, your data may be transferred as part of that transaction.
     

4. International Data Transfers
 

Aspen Tree operates globally. Your personal information may be transferred to and processed in countries outside your country of residence. Where such transfers occur, we use safeguards such as:
 

  • Standard Contractual Clauses (SCCs) approved by the European Commission.
     

  • Equivalent measures to ensure your data is protected consistent with GDPR and other applicable laws.
     

5. Data Retention
 

We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by:
 

  • Applicable law or regulation,

  • Contractual obligations, or

  • Compliance with anti-money laundering (AML) and tax recordkeeping rules.
     

6. Data Security
 

We use reasonable administrative, technical, and physical safeguards to protect your data. These include encryption, restricted access, and monitoring practices. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
 

7. Your Rights
 

Depending on your location, you may have the following rights:
 

EU/UK Residents (GDPR):
 

  • Right to access, correct, or delete your personal data.

  • Right to restrict or object to processing.

  • Right to data portability.

  • Right to withdraw consent at any time.

  • Right to lodge a complaint with your local Data Protection Authority.
     

California Residents (CCPA/CPRA):
 

  • Right to know what personal data we collect, use, and share.

  • Right to request deletion of personal data.

  • Right to opt out of the “sale” or “sharing” of personal data (we do not sell personal data).

  • Right to non-discrimination for exercising privacy rights.
     

Global Users:
 

  • We extend similar rights to all users where reasonably possible, even outside the EU/California.
     

To exercise these rights, contact us at privacy@aspentree.io.
 

8. Cookies & Tracking Choices
 

  • You can control cookies through your browser settings.

  • Some cookies are essential for the Website to function.

  • Disabling cookies may limit certain features.
     

9. Automated Decision-Making & Profiling
 

If you use Aspen Tree–powered services, certain compliance checks (e.g., identity verification, transaction monitoring) may involve automated decision-making or profiling. These are designed to meet legal obligations and protect against fraud.
 

10. Third-Party Links
 

Our Website may link to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies before submitting personal information.
 

11. Children’s Privacy
 

Our Website and services are not directed to children under 13 (or under 16 in the EU). We do not knowingly collect personal data from children. If you believe we have inadvertently collected such data, please contact us so we can remove it.
 

12. Changes to This Policy
 

We may update this Privacy Policy from time to time. The “Effective Date” at the top reflects the latest version. Updates will be posted on this page, and we encourage you to review it periodically.
 

13. Contact Us
 

If you have questions or concerns about this Privacy Policy, or to exercise your rights:
 

 privacy@aspentree.io
 

If you are an EU/UK resident, you may also contact our Data Protection Officer (DPO) at:
privacy@aspentree.io
 

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